Retail Sales Tip: Why Building Rapport Is the #1 Key to Buyer Meeting Success
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Retail Sales Tip: Why Building Rapport Is the #1 Key to Buyer Meeting Success

Time of Reading: 2 minutesRetail buyer meetings can bring on the nerves. Whether you’re a first-timer or a seasoned founder, the stakes always feel high—you want to make a great impression and land that “yes.” But the key to a successful sales meeting isn’t just having the perfect product or pitch deck. It’s about building rapport—that essential mix of…

8 Easy Steps to Design RTD Beverage Packaging
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8 Easy Steps to Design RTD Beverage Packaging

Time of Reading: 8 minutesWalk through any grocery store or supermarket and you’ll see tons of canned and bottled beverages. If you’re planning to launch a ready-to-drink (RTD) beverage, you want yours to stand out on the shelf. To accomplish this, your packaging is everything. The style, design, and call-outs on your beverage are the means of drawing the…

summer fancy food show
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How To Meet Retail Buyers – The Best Consumer Product Good Trade Shows

Time of Reading: 8 minutesEvery year there are multiple different types of trade shows that take place around the U.S. in order to help business owners grow their business, make important connections and solve business problems. These are the top trade shows to sign up for in 2023 and find out the latest products and industry trends.   1….

Emily's 40th birthday motivational tips
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Productivity Bio-Hack To Motivate Your Team & You!

Time of Reading: 3 minutesYesterday was my 40th birthday 🥳🎂! I must admit that for me… things have gotten better with age! My husband took me to dinner. As we reminisced on all we have built together in our new marriage and lives – we felt warm and fuzzy (it wasn’t just the strong cocktails!). PRINCIPLES It’s an unavoidable…

How Branding Creates Profit, Stops Competitors, Builds Loyalty, & Protect Your Business

How Branding Creates Profit, Stops Competitors, Builds Loyalty, & Protect Your Business

Time of Reading: 3 minutesBuilding a brand seems complicated and like a huge undertaking. However, if we break down the what and why… the how becomes a piece of cake. What is a brand?  A brand is everything from the employee’s uniform to your advertising message. This includes your logo, signage, tagline, values, how your employees interact with customers,…