Retail Sales Tip: Why Building Rapport Is the #1 Key to Buyer Meeting Success
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Retail Sales Tip: Why Building Rapport Is the #1 Key to Buyer Meeting Success

Time of Reading: 2 minutesRetail buyer meetings can bring on the nerves. Whether you’re a first-timer or a seasoned founder, the stakes always feel high—you want to make a great impression and land that “yes.” But the key to a successful sales meeting isn’t just having the perfect product or pitch deck. It’s about building rapport—that essential mix of…

8 Easy Steps to Design RTD Beverage Packaging
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8 Easy Steps to Design RTD Beverage Packaging

Time of Reading: 8 minutesWalk through any grocery store or supermarket and you’ll see tons of canned and bottled beverages. If you’re planning to launch a ready-to-drink (RTD) beverage, you want yours to stand out on the shelf. To accomplish this, your packaging is everything. The style, design, and call-outs on your beverage are the means of drawing the…

summer fancy food show
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How To Meet Retail Buyers – The Best Consumer Product Good Trade Shows

Time of Reading: 8 minutesEvery year there are multiple different types of trade shows that take place around the U.S. in order to help business owners grow their business, make important connections and solve business problems. These are the top trade shows to sign up for in 2023 and find out the latest products and industry trends.   1….

4 Years to Become Comfortable in Your Business
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4 Years to Become Comfortable in Your Business

Time of Reading: 5 minutesMost small businesses take several years to be successful. Most will usually become self-sustained in 2 to 4 years and become profitable much later in the fifth and the sixth year. If those numbers sound unreal to you, let’s take a closer look at why that might be. And how these numbers almost always hold….

Increasing Sales While Eliminating Social Media Burn-Out as a Business Owner
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Increasing Sales While Eliminating Social Media Burn-Out as a Business Owner

Time of Reading: 7 minutesFOR THE RECORD. I have NEVER created a sale from these things: I have made millions of dollars in sales… years in a row for myself and clients… without those things. In fact, when I focus on these types of things too much… I start to lose money and clients. In-Person Relationships (face to face…

How To Pick A Safe Contract Manufacturer (Co-Packer) for Your New Food or Beverage
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How To Pick A Safe Contract Manufacturer (Co-Packer) for Your New Food or Beverage

Time of Reading: 2 minutesHow To Pick A Safe Contract Manufacturer (Co-Packer) for Your New Food or Beverage Food safety is CRUCIAL when sourcing the right factory to work with you. But most entrepreneurs and product developers are not SCIENTISTS and don’t even know where to start. This particular topic is one I believe left best explained by the…

How To Create Powerful Goals and Growth This Year With Pareto Principle
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How To Create Powerful Goals and Growth This Year With Pareto Principle

Time of Reading: 7 minutes*Click to join LIVE webinar on this topic Tuesday Feb 9, 2021 at 12 pm CST. “Get 80% More Results With 20% Effort In Your Business This Year” –> Sign up: https://bit.ly/2MLLYUC. * How To Create Powerful Goals and Growth This Year With Pareto Principle Happy New Year! It is time to consider what we…

Brand & Packaging Success in the U.S. Retail Market: A 6-Point Checklist
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Brand & Packaging Success in the U.S. Retail Market: A 6-Point Checklist

Time of Reading: 6 minutesInternational suppliers looking to break into the U.S. market need to make sure that their brand message and packaging are tailored to the trends, tastes and culture of the markets they wish to address, which is no easy task as these can vary tremendously from one region to the next. Earlier this month, ECRM held…