I WANT TO HELP
YOU GO FROM
START to SOLD

I help CPG brands
Pitch, Scale, Exit
with confidence.

Get unstuck. Gain control.
Scale faster. Grow sales.

START to SOLD COURSE

Ready to PITCH RETAIL BUYERS—without the guesswork?

This course gives you the proven playbook to communicate clearly, understand your buyers needs and pitch with confidence. My simple process and includes scripts, templates and education to help you go from START to SOLD.

1:1 coaching

Ready to scale but you’re unsure what move to make next in your business? You don’t need a guru—you need an experienced strategic partner. Our sessions are face to face with Emily over Zoom to and will help you clarify your next steps and align your goals.

Resources and Trainings

Easy-to-edit templates and training videos to further help you sell with clarity and confidence, faster.

Articles & Videos

Free education on the blog including advice, interviews, resources and inspiration to help you scale!

SEE WHAT StS is ALL ABOUT

SEE WHAT StS is
ALL ABOUT

“Let’s Get You Unstuck!” - Emily

Hi! I’m Emily Anne Page!
Here’s why I started:

This is your business growth coaching and training program, built to help you learn to sell your CPG brand without feeling sleazy, confused or embarrassed.

Pitching doesn’t have to feel intimidating. And growth shouldn’t feel like guesswork. With over 12 years of experience scaling CPG brands across retail categories, I’ve helped thousands of founders sharpen their pitch, clarify their strategy, and unlock real momentum.

The result? Less overwhelm. More traction. And a clear path to your next level of success.

Does this feel
like you?

your product is awesome.
how do you position it to sell?

You have the product. You just don’t know how to pitch it.

You know your brand is solid. But when it’s time to show it to a buyer, you freeze. You’re unsure what to say, what they want to hear, or how to make your product stand out.

You know your goals—but not your buyer’s.

You’re clear on what you want. But when it comes to connecting with retail buyers or customers, the message misses. You need a way to bridge that gap with the right words and strategy.

You’re doing everything “right” but not getting enough results.

You’ve been to trade shows, pitched to buyers, and followed all the advice—yet you still leave meetings confused about what went wrong. You don’t need more hustle… you need clarity.

You’re afraid to sound inexperienced—even though you are.

You’re learning a whole new industry with its own language and expectations. Sales meetings, networking, and presenting your pitch all feel intimidating—and maybe even embarrassing.

You’re stuck between “in” and “scaling.”

You’ve made it into retail—but you’re not growing like you hoped. Costs are high, margins are tight, and you can’t afford to guess your way through the next phase.

Here’s what you’ll walk away with:

Here’s what you’ll walk
away with:

You’ll know exactly how to pitch your product so buyers say yes.

You’ll have a clear, repeatable process to grow your retail accounts.

You’ll walk into every meeting with confidence—knowing what buyers want to hear.

You’ll stop wasting time and money on trade shows that don’t deliver.

You’ll have pro-level templates that make your brand look polished and retail-ready.

You’ll finally get unstuck and feel in control of your growth.

What people are saying…

“Sessions with Emily have been invaluable as we grew from 0 stores to thousands nationwide, providing guidance for our leadership team. It’s rare to meet someone with the business sense and empathy – she always matched our pace. She is the real deal.”

Rhea Boye, ChocZero Chocolate & Snacks

“I am finally selling in retail and have increased revenue within less than a year. Plus the advice and strategies Emily gave helped me save thousands of dollars, which more than covered what I paid her for consulting.”

Marcus Weintrick, Guilt Free Foods

“Within 1 year of hiring Emily we hit our goals of 2x revenue and healthy profit. We defined our ideal customer, changed our offers and re-negotiated existing contracts to make them work for us. The only mistake we made is not hiring [Emily] earlier.”

David Kirkham, Harvest Grain

“Emily helped me find clarity on why my customers buy and how to communicate our unique solution to them faster. Then we applied it this to packaging design, pitches for retail and online commerce, a product launch roadmap, etc. I can’t recommend her enough!”

Jack Banzaquen, Duradry

“This is the best investment I could have made. Now that I have [Emily] I don’t have to talk to people who don’t understand. It’s more excitement than I’ve felt in a long time to grow my business. We sourced better contract manufacturing and re- defined our market. I am so grateful.”

Lenora Ebule, Founder & Owner

“Emily brought the one thing our growing company was in dire need of (but didn’t know it) – CLARITY. She arrived, looked, listened, and then implemented a new course of action which is still in use to this day. She was the ultimate fertilizer to grow our business!”

John Valentine, Owner, Co-Founder & COO

“I hired Emily to help me create a growth strategy. We wrote a plan to negotiate packaging prices, improve inventory levels during seasonal demand, optimize SEO on Amazon and reduce SKU complexity. I feel better about the direction and the results are amazing as I implement the plans we’ve put together.”

Sylvia Kapsandoy, Founder & CEO

“First, I created presentation materials referring to the method I learned. I was given pinpoint specific suggestions on how to improve my materials. I also had a consultation to improve my presentation and on the speed of my speech, etc. I was very grateful to Emily for her warm and friendly consulting service!”

Kazumi Davies, MOMIKI Black Garlic

“In our consulting sessions we created a simple business model. With a clear offer and sales process I was able to launch with confidence and move from 0 clients to a full client list in less than a year. I’m delighted!”

Kathleen Lennard, Founder