How Branding Creates Profit, Stops Competitors, Builds Loyalty, & Protect Your Business

How Branding Creates Profit, Stops Competitors, Builds Loyalty, & Protect Your Business

ByEmily Anne Page

Time of Reading: 3 minutesBuilding a brand seems complicated and like a huge undertaking. However, if we break down the what and why… the how becomes a piece of cake. What is a brand?  A brand is everything from the employee’s uniform to your advertising message. This includes your logo, signage, tagline, values, how your employees interact with customers,…

SALES STRATEGIES FOR BRAND OWNERS USING THE RETAIL PLANOGRAM
|

SALES STRATEGIES FOR BRAND OWNERS USING THE RETAIL PLANOGRAM

ByEmily Anne Page

Time of Reading: 2 minutesPLANOGRAM- SALES STRATEGIES FOR BRAND OWNERS Believe it or not – where your product is located inside of a store AND on a shelf makes a difference in your retail sales! Many people think retail placement is a passive game – wherever your buyer decides to put you, is where your lot in life is….