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Branding & Packaging

8 Easy Steps to Design RTD Beverage Packaging

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Time of Reading: 8 minutesWalk through any grocery store or supermarket and you’ll see tons of canned and bottled beverages. If you’re planning to launch a ready-to-drink (RTD) beverage, you want yours to stand out on the shelf. To accomplish this, your packaging is everything. The style, design, and call-outs on your beverage are the means of drawing the … Read more

ADVICE: How & Why To Develop Packaging Line Extensions

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Time of Reading: 9 minutesSave ——————————— MORE ABOUT START TO SOLD Whether it’s packaging, product development, brand design, marketing, manufacturing, distribution, or operations and logistics, you’ll get the in-depth, relevant and actionable advice and resources you need here at the Start to Sold Blog (https://www.emilyannepage.com/StartToSold/) OR YouTube Channel: (https://bit.ly/3cDZS39) MORE ABOUT EMILY PAGE  Emily is CEO of Pearl Resourcing … Read more

ADVICE: How to maximize product sales across all channels with packaging and branding

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Time of Reading: 3 minutesSave

How The Human Eye Influences Packaging Design for Retail & Ecommerce

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Time of Reading: 5 minutesSave

E-Commerce Packaging 101 – 7 Essentials To Promote Your Brand

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Time of Reading: 2 minutesSave

How Branding Creates Profit, Stops Competitors, Builds Loyalty, & Protect Your Business

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Time of Reading: 3 minutesBuilding a brand seems complicated and like a huge undertaking. However, if we break down the what and why… the how becomes a piece of cake. What is a brand?  A brand is everything from the employee’s uniform to your advertising message. This includes your logo, signage, tagline, values, how your employees interact with customers, … Read more

Avoid “Basic” Packaging for Amazon Brands in 7 Steps

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Time of Reading: 6 minutesWe’ve all bought products off of Amazon or Shopify and regretted the decision, the moment the item arrived. Why? Because the packaging was too basic and didn’t wow us! So if you are selling on Amazon or you wish to do so in the future, read along! We are going to talk about how to … Read more

Relationship Skills That Will Improve Your Sales Presentation

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Time of Reading: 2 minutesRelationship Skills and Sales Presentation We all value RELATIONSHIPS that appreciate us. And this intuitive knowledge we all have in our personal lives can also help you understand how to sell better in business. So let’s consider – what things do we like to see in people that can apply to our sales relationships? We … Read more